Do Your Products Provide The Right Customer Benefits

Think Benefits When Planning Your Products

Think Benefits When Planning Your Products Your CUSTOMERS will buy your PRODUCTS because they want the BENEFITS and HELP that these will provide. When I talk to business people, I am often conscious that they don’t THINK ENOUGH about the BENEFITS their PRODUCTS provide for their CUSTOMERS. I have talked about the top 10% businesses […]

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Use customer service to gain sales & customers

Use Customer Service To Gain Sales

Use Customer Service To Gain Sales What is your CUSTOMER SERVICE like? Do your customers rave about your CUSTOMER SERVICE? Or do your customers say your CUSTOMER SERVICE leaves much to be desired? Surveys consistently show that consumers rate CUSTOMER SERVICE as highly as the products they buy. Customers will even avoid buying good products […]

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