IS YOUR MARKETING SENDING OUT THE RIGHT MESSAGE?_

Is Your Marketing Sending Out The Right Message?

Is Your Marketing Sending Out The Right Message? MARKETING is about COMMUNICATING THE RIGHT MESSAGE to your TARGET CUSTOMERS about your business and your products. But is your MARKETING sending out the RIGHT MESSAGE to your TARGET CUSTOMER? In this busy world, we are surrounded by MARKETING and ADVERTISING from businesses trying to get us […]

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Don't Make The Same Mistake As Marks & Spencer

Don’t Make The Same Mistake As Marks & Spencer

Don’t Make The Same Mistake As Marks & Spencer How well do you know and understand your customers? –  hopefully better than Marks and Spencer! Early in January 2016, Marks and Spencer reported poor non-food sales, while their food sales did really well.  Here, Marks and Spencer demonstrates brilliantly how important it is to KNOW […]

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